How is the KORTLY platform different than using social media like LinkedIn, Twitter, Instagram, or Facebook to get my message out?
The KORTLY platform is unique, as it enables users to build a private network that they 100% control. When publishing updates to a network, users have full control over who receives them. When publishing content to social media, everyone in the world with a LinkedIn, Facebook, Twitter and Instagram account will have access to the content that you post.
This does not allow users to personalize their message and provide more meaningful content. Speaking to a smaller audience allows communication to connect with individuals on your talent bench and help them gain insights into your company while helping them visualize their future as a team member.
I need to hire 40+ people like yesterday, can the KORTLY platform help?
The reality is that you will not hire 40 or more people in a week—or even a month or two. Even if you could, your team and business in most cases are not going to be capable of onboarding this many new team members all at once. What you need is a blended recruitment solution that starts with traditional recruiting to find people.
The KORTLY platform allows you to keep in touch with individuals that you meet for this immediate recruitment need, and also allows you to put them on a talent bench to continually nurture those relationships. Situations change, and someone who tells you “no” today may be a “yes” in a few months after following your company.
I only hire people once in a blue moon, is the KORTLY platform for me?
The KORTLY platform helps you, your brand, and your company’s culture stay top of mind with the highly talented professionals you meet every day at networking events, trade shows, the weekend baseball games, and through personal introductions from your network. Even if you only hire one new team member every two years, where are you going to find talent?
You must be nurturing relationships with the most talented people repeatedly, so that when your business is ready to make that next hire, you have great people ready in your arsenal. Not only have you kept in meaningful, consistent contact with them, but they have been exposed to your company’s mission and culture—and they probably already have a pretty good idea whether they’d like to work at your company. Building a relationship and staying top of mind is crucial, before you ask them to join your team.
All of my employees are hourly, is the KORTLY platform the best fit for my needs?
No. Hourly employees are much easier to reach on job boards like Indeed and ZipRecruiter. Research shows that hourly employees, especially those making less than $25 per hour, are always looking for a new, higher-paying opportunity, and in many cases, these workers are willing to change jobs for less than a dollar per hour increase in wages. Job boards such as Indeed and ZipRecruiter are better suited, as you can quickly find and engage these workers via job boards. Just remember to keep your job descriptions engaging and make it easy for someone to apply.
So what type of employees can the KORTLY platform help with?
The KORTLY recruitment platform has been designed to help you keep your brand and your company’s mission and culture top-of-mind with highly talented individuals that you meet every day. The KORTLY recruitment platform works very well to assist you in hiring salaried employees with specialized, highly sought-after skills.
Changing your hiring mindset from reactive to proactive makes all the difference. You are not asking anyone to make a high-stress decision after meeting you for the very first time, trying to glean and learn everything about your team and company at once. Highly sought-after individuals need to be taken on a journey—much like potential customers—to demonstrate over time that you and your company can be trusted. By continually nurturing these key relationships, you help shape their perception of your company in a very positive, inspiring way.
What about employees who leave my company or team?
The KORTLY platform is a great way to keep past employees engaged, especially with today’s grass is greener syndrome. Many companies are seeing past employees come back after leaving, realizing how good they really had it. Use KORTLY to remind past employees of your great culture and all the fun they are missing out on now that they have left your company!
My company offers a product or service in a very narrow niche that no one understands. Can the KORTLY platform help me?
Absolutely! The KORTLY platform is a fantastic way to educate potential future employees about what your company does and how you help your customers, clients, and the world in general. What you are most likely doing today is attempting to articulate all of the important aspects of your business in a single sit-down interview with a candidate, most likely during an interview, when you are also trying to evaluate if this person is capable and willing to do the job at hand. The KORTLY platform enables you to tell a multi-part story to talented individuals that you meet every day about your company’s story and culture, while also keeping these individuals up to date on your company as you continually grow and find success.
When the time comes to add a new team member, you will already have highly skilled individuals that know you and your company, and that are excited about the opportunity to join your team—all because you took the time to nurture these key future employees.
Most leaders get frustrated because their companies lack the name brand recognition that attracts great people. KORTLY helps leaders save up to 80% per hire by proactively engaging our private network of talent on their behalf so they quickly hire the people they need to change the world.